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February 2019 - Keepme Blog

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Customer Service Principles to Boost Membership Retention
Customer Service Principles to Boost Membership Retention

Customer service is an integral part of achieving and sustaining a high membership retention rate. This article explores four principles of excellent customer service that will effectively improve your gym’s customer retention.

Everything You Need to Know about NPS
Everything You Need to Know about Net Promoter Score (NPS)

This article covers the essentials to understanding NPS, including how to calculate the score, why it is important for customer retention rates, and some best practices surrounding it.

Risk Scoring – A Crucial Part of the Retention Puzzle
Risk Scoring – A Crucial Part of the Retention Puzzle

This article explains the concept of risk scoring, highlights its pivotal role in managing membership retention, and illustrates its use in strategic marketing communication.