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  • Home
  • Features
    • Sales
    • Membership
    • Enterprise
  • About us
  • Resources

    Customer case studies

    Find out why customers in 16 countries trust Keepme

    White papers

    Download our acclaimed fitness industry white papers.

    Product videos

    See how Keepme works in these short videos.

    Podcasts featuring Keepme

    Listen to industry-leading podcasts about Keepme.

    Keepme in the press

    Read the latest articles featuring Keepme.

  • Blog
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Gym Marketing

21
Feb
Gym Marketing  ·  Member Retention
Everything You Need to Know about Net Promoter Score (NPS)

This article covers the essentials to understanding NPS, including how to calculate the score, why it is important for customer retention rates, and some best practices surrounding it.

by Faith Christine Lai

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04
Feb
Gym Marketing  ·  Member Retention
Risk Scoring – A Crucial Part of the Retention Puzzle

This article explains the concept of risk scoring, highlights its pivotal role in managing membership retention, and illustrates its use in strategic marketing communication.

by Faith Christine Lai

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28
Oct
Gym Marketing  ·  Gym Sales  ·  Member Retention
Pricing Strategies for Gym Retention

This article explores the ways that pricing strategy can affect customer retention rate in the health and fitness industry, and suggests three ways to improve your membership retention rate by altering the way you price.

by Faith Christine Lai

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