July 26, 2019 Danni Poulton
Keepme has been working hard to deliver our AI powered member retention software to health and fitness operators. We are thrilled to share the latest version of Keepme with our new partners to help improve and transform the way they manage member retention.
We’re extremely proud to introduce the following fitness brands, spanning across North America, Europe & APAC, who will be utilising Keepme for their very own member retention strategies.
Virgin Active, established in 1999, has hundreds of clubs in 8 countries and spans four continents. They are marked out by their commitment to constant innovation, working with expert fitness instructors and maintaining top quality clubs. Despite having over 1.4 million members they see each member as unique and requiring “care, respect and attention”.
Fabryka Formy are one of the leading fitness club providers in Poland. Part of the Benefit Systems subsidiaries, currently a total of 139 clubs are active which include, Calypso, Zdrofit and Fabryka Formy. They boast a friendly environment, enthusiastic and experienced instructors, and a fun atmosphere that’s great for building members’ confidence.
Ontario Racquet Club is Canada’s leading family-centred health, wellness and sports club. This family-friendly facility offers services second to none, with every member always “welcomed with a smile.”
The Delaware, US based athletic club is a “health conscious and fitness-focussed” community. Founded by Bob Carpenter in 2007, a big part of their success is attributed to their ability to focus on the needs of individual members whilst fostering a strong, positive sense of community.
Willows Health is Australia’s leading health and lifestyle centre, offering activities which inspire the members to achieve their health, fitness and wellness goals in a supportive environment.
As our customer community continues to grow, we look forward to helping more fitness operators boost their member retention.
If you are interested in working with Keepme, get in touch. We’ll show you how you can take control of your member retention.
July 18, 2019 Beth Cadman
The Welltodo Summit in London took place on the 29th June 2019, and our Founder, Ian Mullane, was invited to share his thoughts on customer loyalty, data, and the growing role of Artificial Intelligence in gym member retention.
The Welltodo Global annual event takes place in the vibrant UK capital and brings together innovative, creative business people from many different sectors within the wellness industry to network, start conversations and learn how to succeed on a global scale.
Ian’s panel discussion, Customer Loyalty: The Secret To Success For Wellness Brands, provided attendees with some fantastic insights into how nurturing and developing strong relationships with customers is key in securing their continued business. From a data perspective, Ian discussed the different methods that wellbeing businesses can employ to better understand their customers and to preempt their needs. He emphasised the importance of collecting data as new data-driven technologies emerge, and how spending time to strategise a smart and measurable customer engagement plan is imperative.
Joining Ian on the panel discussion were two other industry leaders, namely, Tim Lee of Mindful Chef and Phil Coxon of MINDBODY Inc, both of whom provided additional fascinating insights into how customer loyalty can help boost retention rates.
Customer loyalty can not only help businesses to feel confident of secured revenue, but it also provides a stable platform from which a business can grow. Without loyal customers, turnovers remain high, member retention rates plummet, and new customers simply replace the old ones, meaning growth remains stagnant, unachievable and onboarding costs continue to skyrocket.
If you’d like to see your customer retention rates improve, why not take a look at our AI-powered retention tool – you can request a demo here.