Encouraging personal fitness challenges can be an effective strategy to increase motivation and engagement. We explain why and how gyms can use fitness challenges to boost member retention.
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Encouraging personal fitness challenges can be an effective strategy to increase motivation and engagement. We explain why and how gyms can use fitness challenges to boost member retention.
The importance of staying in touch with gym members and creating and implementing an effective communication strategy can help gyms significantly improve their retention rates. Read more to find out how.
Keepme Founder Ian Mullane shares his insights on customer loyalty and member retention at the 2019 Welltodo Summit.
What is a CRM system? According to Bain & Company, Customer Relationship Management (CRM) is a process that companies use to understand their customer demographics and respond efficiently to changes in their customers’ preferences. A CRM system, in turn, is […]
How can gym owners communicate successfully with their members? This article explores the different methods and discusses how gym owners can ensure appropriate, relevant and effective communication is delivered every time they reach out to both current and potential clients. […]
1 in 5 people say that personal trainers (PTs) are the most important factor when it comes to sticking with their exercise routines. Personal training studios have 80% average retention rates, compared to 71% for traditional health clubs. A study […]
Engagement is key to increasing member retention, and gym owners should focus their marketing efforts on nurturing relationships and communicating with members in the ‘right’ way to help lower membership cancellation rates. Member retention continues to be an important focus […]
A lot of hard work, research, and strategic thought goes into developing ways to improve gym retention. But knowing the theory of how to retain members is one thing, and actually implementing that knowledge effectively is quite another. Let’s take […]
Referrals are not only a great way to boost sales figures but can actually help keep member retention rates high too, and therefore should be part of every gym owner’s retention strategy. Any smart gym owner knows that no matter […]
We are pleased to introduce the team of experts who sit on the Keepme Advisory Board, ensuring all our systems are reinforced by cutting edge knowledge of the fitness retention industry. We will feature their insights as part of our […]
Blending artificial intelligence, operational tools and a unique automations engine, Keepme supercharges and streamlines your team’s efforts to attract, retain and re-engage members.
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