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  • Home
  • Features
    • Sales
    • Membership
    • Enterprise
  • About us
  • Resources

    Customer case studies

    Find out why customers in 16 countries trust Keepme

    White papers

    Download our acclaimed fitness industry white papers.

    Product videos

    See how Keepme works in these short videos.

    Podcasts featuring Keepme

    Listen to industry-leading podcasts about Keepme.

    Keepme in the press

    Read the latest articles featuring Keepme.

  • Blog
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Improve Retention

13
Jan
Gym Sales
5 gym sales tips to turbocharge your conversion rates

As anyone who works in gym sales will tell you, there’s often something of a chasm between what prospects say they’re going to do and what they actually end up doing. You’ve given them an incredible tour, maybe even a […]

by Jake Camacho

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06
Feb
Gym Marketing  ·  Member Retention
5 easy tips to improve your member retention in 2020

Some gym member retention strategies require a big investment in time and money, whether that’s forking out for new equipment or hiring personal trainers. So we thought we’d ease you gently into the New Year by giving you 5 easy […]

by Danni Poulton

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28
Nov
Member Retention
Can encouraging your members to use SMART wearables improve your gym retention?

There’s been a massive boom in people using fitness tracking devices, from Google Fit to FitBit. Encouraging your gym members to use SMART wearables can actually increase gym retention. Let’s look at how this can be done. One of the […]

by Danni Poulton

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20
Sep
Gym Marketing  ·  Member Retention
How Social Media Impacts Your Member Retention

The social media efforts of a gym can have a significant impact on customer loyalty, increasing the perception of trustworthiness, creating substantial opportunities for interaction and communication and fostering a sense of belonging and community – all of which have […]

by Beth Cadman

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16
Sep
Gym Marketing  ·  Member Retention
A Retention Dilemma: Should I ‘Wake Up’ My Inactive Gym Members?

Inactive members pose a unique challenge for businesses who want to improve their gym’s customer retention rate. We explore the best way to approach inactive gym members, giving several reasons why such members must be ‘woken up’.

by Faith Christine Lai

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29
Aug
Gym Marketing  ·  Gym Sales  ·  Member Retention
Focus on Member Retention, Not Just Acquisition

This article explores why gyms usually focus on acquisition rather than member retention, and make a case for the relative importance of the latter.

by Danni Poulton

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15
Aug
Gym Marketing  ·  Member Retention
Identify Your Loyal Customers To Increase Retention

By identifying the key factors for customer loyalty and putting in place strategies to increase your number of loyal customers you can help to improve gym member retention rates and boost business growth.

by Beth Cadman

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08
Aug
Member Retention
Can Personal Fitness Challenges Improve Retention?

Encouraging personal fitness challenges can be an effective strategy to increase motivation and engagement. We explain why and how gyms can use fitness challenges to boost member retention.

by Beth Cadman

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26
Jul
Keepme News  ·  Product Updates
5 New Fitness Brands To Use Keepme

Introducing the 5 new fitness brands who will use Keepme.

by Danni Poulton

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20
Jun
Member Retention
Can Personal Trainers Help to Improve Member Retention?

1 in 5 people say that personal trainers (PTs) are the most important factor when it comes to sticking with their exercise routines. Personal training studios have 80% average retention rates, compared to 71% for traditional health clubs. A study […]

by Danni Poulton

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