The Antares AI Agent Adoption Journey
Adopting AI agents shouldn’t feel like a gamble. Antares is built around your brand, fully reversible, and you stay in control throughout. Our two-phase, 20-day rollout means every response is checked and every connection is tested before you go live.
Trusted By Leading Fitness Operators Worldwide
Where Antares Leads, And Where Your Team Takes Over
Antares doesn’t replace your team. Antares’ AI agents take on the repetitive, time-sensitive work, so your staff can focus on the conversations that need a person. You approve every rule, set every boundary and see every conversation. You decide exactly where the agents start and where your team takes over.
Antares Handles The Routine
- Instant replies: Every enquiry gets a response straight away, 24/7, within the hours you set.
- Booking on the spot: The sales agent, Nova, books tours and trials the moment a prospect is ready.
- Member support: The member services agent, Atlas, answers everyday questions, and the retention agent, Ember, keeps members engaged.
This includes:
Antares Works Day And Night
- Always on: Evenings, weekends and your busiest hours are all covered, on every channel.
- Fast replies, more bookings: Prospects hear back while their interest is high, so more enquiries turn into tours and trials.
- The same great experience every time: Every prospect gets a consistent, on-brand conversation, whichever site or channel they choose.
This includes:
You Always Stay In Control
- Commercial strategy: You decide your pricing, offers and membership policies, and Antares works within them.
- The human touch: Your team keeps the tours, sales conversations and member relationships that matter most.
- Your brand: You set the tone of voice and boundaries, and you approve every rule before it goes live.
This includes:
A Phased Rollout: From Setup To Go-Live
Your brand deserves more than plug and play. We follow a structured two-phase, 20-day plan from first setup to live deployment.
Phase 1: Building The Foundation
Before any prospect speaks to an agent, we set everything up around your business.
- Rules and goals: We work with your team to agree what the agents can and can’t say, the outcomes they work towards, and when a conversation passes to a person.
- Connecting your systems: Our technical team connects Antares to your CRM, channels and booking calendars, so everything stays in sync.
- Thorough testing: We test the agents against your most complex real-world scenarios, so they’re ready for the questions your team handles every day.
Setup:
Phase 2: A Managed Transition
No big-bang switch. We move from a secure test environment to live conversations in stages.
- Results you can check: We track response times, engagement and tour booking rates, so you can see the improvement before we scale.
- Weekly improvements: The agents work alongside your team, and we use live data to sharpen their messaging and handover rules every week.
- Site-by-site growth: We expand across your sites and channels in steady, manageable steps, rather than all at once.
Launch:
Your 20-Day Implementation Plan
A step-by-step plan that gets Antares’ AI agents ready for real conversations before they speak to a single prospect.
Weighing up your options? Read our guide to buying AI for gyms.
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Days 1 to 5: Strategy and alignment
We agree your goals and rules and gather the business information the agents need to work in line with your brand.
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Days 6 to 15: Integration and training
We connect Antares to your CRM and channels, train the agents on your business, and test every system connection.
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Days 16 to 20: Testing and launch
We run hands-on testing and check performance, then go live in a controlled way.
Built For Trust, Safety,
Security And Support
Trust comes from seeing everything. Our customer and technical success teams work with you from day one, so you can be confident in every conversation your agents handle.
Full Visibility
See every conversation, with clear rules on exactly what your agents can and can’t do, at every step.
Smooth Handover To Your Team
Complex or sensitive conversations are never forced. They pass straight to your team to resolve.
Pause Or Roll Back Any Time
Pause or switch off the agents whenever you like, whether it’s one site or your whole estate.
Support From Day One
Our partnership starts before launch, not after it, so your setup is ready and aligned with your goals.
How To Move Forward
Bringing AI into your business should be as controlled as the agents themselves. There are two ways to roll out Antares, depending on how quickly you want to move.
Option A: Staged Deployment (Recommended)
For operators who want to see the results in their own business before rolling out across every site. Your contract covers all sites, and you choose how quickly to deploy them.
Initial launch: 3 to 5 of your highest-volume sites
Validation period: 2 weeks running alongside your team to confirm progress
Expansion: New sites added every two weeks, based on performance
Full deployment: 8 to 12 weeks, depending on the size of your estate
This approach:
- Keeps disruption to a minimum
- Proves the improvement in your own business before you expand
- Gives you a decision point every week on how fast to go
- Lets us fine-tune using real performance data
Most operators choose this path.
Option B: Accelerated Deployment
For operators ready to move faster across their estate, based on results from similar operators. Your contract covers all sites, and you’re choosing a shorter timeline.
Initial launch: 10 to 15 sites at once
Validation period: 1 week running alongside your team
Expansion: Remaining sites added every two weeks
Full deployment: 4 to 6 weeks
This approach needs:
- Your leadership team aligned before you start
- A dedicated internal owner with time for the shorter timeline
- Confidence in results from similar operators
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You set the rules. During setup we agree the boundaries, the outcomes the agents work towards and exactly when a conversation passes to your team. The agents only work within those rules, and you can see every conversation.
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No. Antares supports your team by taking on the repetitive, time-sensitive work, like replying to new enquiries straight away. Your staff can then focus on the work that needs a person, such as tours and building long-term relationships.
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20 days, in two phases. That’s five days of strategy and planning, ten days of integration and training, and five days of testing and launch.
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Yes. The sales agent, Nova, books tours and trials as soon as a prospect is ready. Antares also updates records and outcomes in your existing CRM, so your team doesn’t have to.
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During Phase 1, we gather your business information and brand guidelines and set the agents up around them. We then train and test the agents against real-world scenarios, so their replies sound like your team.
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Complex or sensitive questions follow escalation rules you agree with us. If a conversation goes beyond what the agents are set up to handle, it moves straight to your team for a smooth handover.
Had my first interactions with Keepme in Gymbox this week and I’m already impressed. Super easy to use, smooth to manage, and it really adds value for the gyms. Excited to explore it more - great system 👌
Very impressed with the service as much as the system. The early metrics are incredibly promising...lead-to-tour at 68% already and almost 50% of tours booked out of hours. Things you love to see!
Our AI sales agent doesn’t just handle enquiries; it actively books tours and feeds that information straight into our management software. This allows our sales team to follow up with fully informed context and no manual input.
If you're looking for an AI agent that will be able to optimise your sales process, like booking more appointments and qualifying gym prospects, and that adapts according to your needs, then Antares is really the best!
"The hyper sense of connection we now have with our members is a testament to the Keepme team's dedication to improving our business. Overall, I highly recommend Keepme to anyone looking for a top-notch different fitness management solution."
It feels aligned with a shared goal: creating a frictionless, high-quality experience that ultimately strengthens real human connection. It is early, but the future with ‘Vicky’ looks very promising.
"The Keepme team has demonstrated an exceptional level of professionalism throughout our business partnership. Their customer support is unparalleled, always going above and beyond to address any concerns we have."
It’s been exciting to see ‘Vicky’ embody who we are as a brand and represent us so naturally. It’s gratifying to watch how seamlessly Antares communicates availability and schedules tours in a way that reflects our standards.