The Sales Funnel & Consumer Behaviors: FIT-C X Keepme Webinar May 6th - Register Now


In a fitness industry where consumer expectations are changing faster than ever, traditional sales tactics are no longer enough. That’s why Keepme is teaming up with the Fitness Industry Technology Council (FIT-C) for a timely and essential conversation on the modern sales funnel, and what today’s fitness consumers really want.
The Sales Funnel & Consumer Behaviors: Challenges and Opportunities
📅 Tuesday, May 6, 2025
🕓 4:00 PM GMT (10am CST)
🎟️ Register here: https://bit.ly/4iFLE4b
Hosted by FIT-C’s Bryan K. O’Rourke, the session brings together two areas of Keepme’s specialist experience, with Hilary McGuckin MCIM, Director of Sales & Marketing, and Sarah Harris, Director of Growth & Client Success - Americas, for a candid discussion on how gym sales strategies need to evolve.
“The fitness industry is facing a pivotal moment. Consumers expect instant, personalised experiences. If we don’t adapt, we get left behind. This webinar is about giving operators the tools and insights they need to meet those expectations, close more sales, and build smarter, stronger funnels.”
Hilary McGuckin, Director of Marketing
What to Expect
Attendees will get exclusive insights into:
The most common pitfalls still hurting fitness sales funnels in 2025
How modern consumer behaviors are reshaping the buyer journey
The growing role of AI, automation, and personalization in driving conversions
Real-world examples from leading fitness operators using Keepme Antares
What the next 1–3 years of member acquisition could look like
Whether you’re a sales leader, marketing manager, or fitness operator ready to grow, this session will offer actionable, data-backed strategies for future-proofing your approach to lead conversion.
👉 Reserve your spot and get ahead of what’s next: https://bit.ly/4iFLE4b