How Keepme's Customers are Using Smart Automations + AI To Fuel Growth

In this special edition customer update we're bring our success stories into focus to inspire you and your team.

Learn how your counterparts are leveraging Keepme's membership retention and sales features to stretch their creative muscles and achieve more with the powerhouse available at their finger tips.

Trusted by 350+ fitness clubs around the world

Let's hear it for the clubs diving deep into automations, campaigns and hyper-personalization to really connect with their communities...

Brent Frueh - Automations favourite feature

"Our favorite feature is the Automations. Every new member receives a series of emails designed to guide them on their journey toward wellness. What used to be a manual process for our Personal Trainers is now automated and the results have been better with much less work."

Brent Frueh
General Manager - Rochester Athletic Club
bH Live - phenomenal

“Keepme has been nothing short of phenomenal since it came in.”

Darryl Dewar
Group Sales & Customer Experience Manager, BH Live Active
Troy Morgan - When Keepme went live I could instantly stratify

“When Keepme went live I could instantly stratify our membership base, identify and calculate the value of any members that might leave - and build strategies to improve retention. We reduced cancellation rates in just 30 days.”

Troy Morgan
Troy Morgan, CEO, Willows Health Group
Brent Frueh - User friendly campaigns

"We communicate with our members in numerous ways. Automated campaigns are user-friendly, and the insights give us excellent information."

Brent Frueh
General Manager - Rochester Athletic Club
Caitlin Macumber - loves campaigns feature

“I really love the campaigns feature as a whole, because it's given us an ability that we've never had before, we can really micro-target different areas of our customer base and see regular data of what's working, what's not working, A/B test it, retarget if we need to.”

Caitlin Macumber
Owner of Plus Fitness Carrara and Southport
Diane Bolivar - “Keepme has improved our sales team's efficiency

Keepme's automations have improved our sales team's efficiency - so we can reach out and support more people through the sales pipeline.

Diane Bolivar
Director of Sales + Marketing, Cedardale Health & Fitness
Gareth Bacon - Keepme helped us to flip our gym automations.

“Keepme helped us to flip our gym automations. If a member hasn't visited for 14 days then instead of sending them an email we'll trigger a request for our member experience team to reach out.”

Gareth Bacon
Head of Product, Wellfit
Troy Morgan - I can take actions with confidence

“I can take actions with confidence as they’re based on fact, not gut instinct.”

Troy Morgan
CEO, Willows Health Group
capterra - campaign section

The Campaign section of the platform is particularly impressive, it allows to create campaigns with a wide range of triggers and actions that can be tailored to different member segments.

Capterra Review
Caitlin Macumber - Campaigns helps push specific content to leads

“Keepme’s campaigns function is opening up the way that we can, not just engage, but how we can continue to push specific content to help our leads with their journey, as opposed to just making sales.”

Caitlin Macumber
Owner of Plus Fitness Carrara and Southport
Justin Green - effective campaign example

“From the campaigns that we’ve been running, they're very effective. For example, for our end of financial year sale, I managed to garner 125 leads across five or six gyms!”

Justin Green
Lead Gen Consultant for Multiple Plus Fitness Franchises
capterra - can't imagine how we'd operate without it.

"Keepme is essential to making contact with our prospects and getting them into the gym. We can't close a sale if someone walks in, walks out, and never comes back. Keepme makes it possible to reach out to those people again, and it's also essential to creating memberships as well. Overall great experience, can't imagine how we'd operate without it."

Capterra Review
Gareth Bacon - We built a Keepme automation that targets user profiles that are likely to upgrade

“We built a Keepme automation that targets user profiles that are likely to upgrade. In just three months we've already added nearly $7,000 USD in upgrade revenue.”

Gareth Bacon
Head of Product, Wellfit
capterra - flexibility is invaluable for creating effective communication strategies that can improve member retention and drive revenue growth

"The flexibility is invaluable for creating effective communication strategies that can improve member retention and drive revenue growth."

Capterra Review
Diane Bolivar - My sales team tell me they can’t believe what they missed out on

“My sales team tell me they can’t believe what they missed out on before we had Keepme’s gym lead management & automations in place.”

Diane Bolivar
Director of Sales + Marketing, Cedardale Health & Fitness
capterra - hyper sense of connection

"The hyper sense of connection we now have with our members is a testament to the Keepme team's dedication to improving our business. Overall, I highly recommend Keepme to anyone looking for a top-notch different fitness management solution."

Capterra Review
Gareth Bacon - Within 60 days of setting up Keepme automations our member dormancy dropped by around a quarter

“Within 60 days of setting up Keepme automations our member dormancy dropped by around a quarter - and it's stayed there. That's another 500-600 members each month back and active in our clubs.”

Gareth Bacon
Head of Product, Wellfit
Gordon Martin - Its super customizable automations

“Super customizable automations enable us to build highly personalized communication journeys that can easily connect with members”

Gordon Martin
Head of Franchising, Viva Leisure
capterra - track and measure impact

Keepme provides real-time insights around the success of communications, allowing us track and measure the impact of our efforts.

Troy Morgan - Keepme allows us to learn from interactions between our business and our members

“Keepme's AI and automations allow us to learn from interactions between our business and our members in a truly scaled way - and to continually improve our service offering.”

Troy Morgan
CEO, Willows Health Group
Kate Piper - targeted campaigns

“With the automated campaigns feature I love how targeted we can be.”

Kate Piper
Owner of Plus Fitness Carseldine, Douglas and Minyama
Your Success Stories

Customer Spotlight

Dig in to our case studies to learn more about how your counter-parts are using Keepme to improve retention and supercharge their member acquisition strategies.

  • Cedardale Health & Fitness - USA 🇺🇸

    Cedardale Health & Fitness - USA 🇺🇸

    Uncover how Cedardale Health & Fitness leverages Keepme's automation to achieve an 80% email open rate and optimize conversion rates. Explore their journey of using automated lead management to boost ancillary sales and enhance retention.

    Learn more
  • Wellfit Health Clubs</br>- UAE 🇦🇪</br>

    Wellfit Health Clubs
    - UAE 🇦🇪

    Discover how Wellfit Health Clubs harnessed Keepme's AI-powered data predictions and automations to turbocharge member engagement. With a 30% reduction in dormancy rates, a 100% increase in upgrade revenue, and a 75% rise in PT taster session uptake.

    Learn more
  • Willows Health & Lifestyle - AUS 🇦🇺

    Willows Health & Lifestyle - AUS 🇦🇺

    Learn how Willows leveraged Keepme's automations to achieve a remarkable 8% increase in conversion rates within just three weeks. Learn how they added a year to the average membership length and generated an additional A$35,000 in revenue.

    Learn more
Fitness Marketers' Cheat Sheet 📋

Want To Get Creative
With Your Automations?

We've ungated our tried and tested AI Prompts Guide + Marketing Automation recipes for every member of the Keepme Family.

Designed to streamline your efforts across the customer lifecycle, this guide is designed to empower your teams to leverage open-source AI resources like ChatGPT for market research purposes, using the findings to better engage your community with automated email, SMS and WhatsApp ideas.

Trailblazers: Recent Additions to Keepme Community 🚀

    Differentiated Multi-Site
    Yoga & Pilates

    TruFusion

    With 17 locations across the United States, TruFusion is a dynamic fitness company offering a variety of group workout classes, including yoga, Pilates, cycling, and boot camps. This variety, combined with a strong emphasis on community and inclusivity, sets them apart from traditional fitness studios. Their ability to cater to various fitness levels and preferences within a single membership is a key differentiator in the market.
    Where Personalized Experience Meets Affordability

    énergie Fitness

    énergie Fitness is a leading fitness franchise with over 100 clubs across the UK and Ireland. Known for their friendly and inclusive atmosphere, they offer differentiated services like thé YARD, a functional training space, and a range of group exercise classes. Their focus on community, affordability, and personalized member experiences sets them apart from other fitness chains, making them a popular choice for fitness enthusiasts of all levels.
    Public Leisure & Community Engagement Redefined

    Southwark Leisure

    Southwark Leisure operates eight leisure centres, providing a wide range of facilities including gyms, swimming pools, fitness classes, and more. Managed by Southwark Council, their commitment is to inclusive, high-quality, and accessible leisure services designed to improve the health and wellbeing of the local community. They prioritize offering diverse activities and free access programs to ensure everyone can stay active and engaged​.
#AIRevolution

Our Commitment To You & Fitness Industry Transformation

Our Commitment

At Keepme we are unwavering in our commitment to innovation and leadership in the fitness industry. Our position on the advisory board for ukactive's Digital Futures programme, keynote presentations at major industry events and our newly formalized partnerships highlight our ongoing influence and dedication to driving progress.

You might have noticed we don't invest our efforts in awards, paid media placements, or exhibition stands; instead, focusing on the enhancement of our platform at the same time as we as we feed educational content and best practice guides into the industry community. We also ensure you're getting the most out of Keepme's capabilities, such as the launch of the Academy. So, we like to think our stripes are earned through a combination of genuine product innovation and our full-service commitment to helping fitness businesses transform their operations.

Thank you for being part of the Keepme community. Together, we are shaping the future of the fitness industry!

Automations Enhancements Incoming!

We are excited to announce upcoming enhancements to Keepme Automations, set for release soon.

We are merging Automations and Campaigns into a single module to streamline workflows. Our new API and JSON data flow will improve quality, stability, and speed.

Enhanced filter management and recurring messages will boost admin control.

Database optimization and a high-volume sending module via Sendgrid and Twilio will enhance performance.

A dedicated insights page will consolidate stats, and a mandatory venue name filter will ensure accuracy.

New features include simulate automation for testing, sort and filter options, read-only mode for non-admins, campaign cancellation, and a reworked Automations Library with real-time recipient counts.

This is just a small taste of what we will be releasing. These enhancements reflect our dedication to providing the best tools and support to improve retention and supercharge member acquisition.

Best Practice Guides - Ungated!

We are excited to announce that we have ungated our Keepme Best Practice Guides for our customers. These top-tier resources are designed to keep you at the forefront of operational excellence.

Explore our comprehensive guides on gym sales, fitness retention, and marketing operations, including AI-driven community engagement, optimized reporting, email marketing strategies, and social communications. Learn to master member engagement, leverage cutting-edge data analytics, and drive growth with smart engagement tools. Stay ahead with valuable insights and practical tips to transform your club's operations and boost profitability.

Access them here:





Recommended Reading

Learn more about the use of
personalisation + content strategy + automation
as a powerful combination for member retention & acquisition.