Why We Changed Our Demo Process - And Why It Could Change How You See AI Sales Agents

At Keepme, we’ve always believed that when it comes to AI Sales Agents, experience matters. It’s one thing to read about automation, cost reduction, or lead conversion rates, it’s another to feel it in action, exactly as your members would.

That’s why we’ve completely changed how operators book their demos of Keepme Antares.

Now, when you request a demo, you’ll first experience Antares in action, not by watching our sales team on Zoom, not through slides or pre-recorded videos, but live, in your own surroundings, in your own time — as your prospects would.

A truly immersive experience: what you’ll see, hear, and feel

When you complete the form to request a demo, you won’t be sent to a booking calendar. Instead, you’ll immediately step into the experience your future prospects would have:

1️⃣ Olivia will call you - in real time

Our AI Sales Agent, Olivia, will phone you within moments. You’ll hear her natural conversation style, just as your leads would if they enquired through your website or marketing channels.

2️⃣ You can ask Olivia anything

She’s not a scripted bot. You can ask her about Keepme Antares, about her capabilities, about how she works, and she’ll respond dynamically, as she would with your own prospects.

3️⃣ Olivia will offer you demo times - no human needed

You’ll experience first hand how Olivia guides a prospect naturally toward booking - offering you available dates and times to meet with our experts - exactly the way she would encourage your leads to book tours or trials.

4️⃣ You’ll receive confirmation messages, just like your gym prospects would

Once you choose a demo slot, Olivia will send you an SMS and email confirmation, demonstrating how Antares handles cross-channel follow-up. You’ll also receive reminder messages before your demo too - another example of what your prospects would experience.

5️⃣ You’ll see how the entire journey happens - without friction

You’ll experience the entire interaction journey for yourself - seamless, natural, and scalable. No manual handover. No missed follow-ups. No waiting for human agents. Just AI driving action.

Why this matters for multi-site operators

“For multi-site operators, AI Sales Agents aren’t just another tool, they’re a way to scale lead generation and management across every channel and every location,” says Matt McCallum, Growth Marketing Manager at Keepme.

“That’s why it’s so important for operators to feel how the experience works at scale, and to have total confidence that Antares can handle lead flow across multiple locations, channels, and languages. The best way to build that confidence is to let the product speak for itself.”

“Seeing (and hearing) is believing” - why we built this experience

“One of the biggest challenges with AI-powered sales tools is that traditional demos don’t do them justice,” says Hilary McGuckin, Director of Marketing at Keepme.

“You can walk your potential customers through processes, show them screenshots, and talk about capabilities, even deliver a live AI conversation on the call … but none of that really shows what it's like when an AI Agent speaks to your prospect at midnight and books a tour - with no human intervention. That’s why we designed this immersive demo experience, so operators can test it for themselves before they’ve even met with our team.”

By letting operators experience Antares “as their leads would,” this new demo process builds trust through transparency - not just sales claims.

“When a prospect books a demo with us, they’re already engaging with our AI. It sets the tone: this is what a modern sales funnel should look like,” adds McGuckin.