Customer Story

Inside Ezdihar Sports’ 4X Conversion 'Game-Changer'

Discover how Ezdihar Sports Company used Keepme’s AI Sales Agents to 4X lead conversions, boost tour bookings, and cut manual sales effort across both premium and budget gym brands, EVOX and Activ.

Inside Ezdihar Sports’ 4X Conversion 'Game-Changer'

A Scalable AI Sales Solution for Two Distinct Fitness Brands

ACTIV - Antares Results

355%
Increase in visitor-to-lead CVR
46%
Improvement in lead-to-tour bookings
83%
Uplift tour-to-sale CVR
99%
Increase in lead-to-sale CV

EVOX - Antares Results

297%
Increase in visitor-to-lead CVR
58%
Uplift tour-to-sale CVR
82%
Increase in lead-to-sale CV

The Challenge

Ezdihar Sports Company, a leading fitness operator in Saudi Arabia, runs a portfolio of premium and budget-friendly fitness brands.

Managing these distinct customer segments meant dealing with vastly different lead behaviors, sales cycles, and operational needs, all within a fast-growing business.

To meet these challenges, Ezdihar turned to Keepme Antares, an AI sales agent for gyms that automates lead response, books gym visits online, and improves conversion across every stage of the funnel.

“Integrating Antares into our business has been a game-changer. It has allowed us to instantly engage with leads, answer their inquiries, and even schedule visits seamlessly. This not only accelerates our lead response time but also optimizes our entire acquisition funnel.”

Youssef Salo - Marketing Manager, Ezdihar Sports Company
Youssef Salo
Marketing Manager, Ezdihar Sports Company

The Challenge: Two Brands, One Core Problem

Despite strong interest from channels like Instagram, TikTok, Snapchat, and Google Ads, lead conversion was inconsistent. Visitors clicked through to trial pages but often failed to book. Manual follow-up introduced delays, especially after hours, and stretched the team thin.

Ezdihar’s Goals:

  • Increase lead generation from high-volume digital traffic

  • Improve lead-to-tour conversion with faster, more reliable follow-up

  • Reduce reliance on human sales staff while maintaining performance

They needed a smarter, scalable solution - one that could capture, qualify, and convert leads with minimal intervention.

Why Keepme Antares?

Ezdihar selected Keepme Antares as their AI-powered membership sales tool because it delivers:

  • Instant lead response via WhatsApp, webchat, email, and social DMs

  • A booking concierge chatbot that offers automated tour scheduling and self-service rescheduling tools

  • Seamless integration with Keepme Veritas for lead scoring and CRM

  • 24/7 engagement - perfect to capture leads while your gym is closed

  • Support for multilingual lead engagement in a diverse market

“It’s like having a smart assistant working 24/7, helping us close the gap between curiosity and commitment. We’ve seen tangible improvements in both lead quality and conversion speed.”

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The Results: Full Funnel Transformation in 3 Months

Activ (Budget Clubs)

  • 355% boost in visitor-to-lead conversion rate

  • 46% increase in lead-to-tour bookings

  • 83% uplift in tour-to-sale conversion rate

  • 99% improvement in overall lead-to-sale conversion

These results show a fully optimized, AI-powered funnel, one that automates the gym sales process while achieving better outcomes than manual teams alone.

Antares’ performance in Activ is equivalent to replacing a full-time sales rep per club - without sacrificing personalization or performance.

EVOX (Premium Clubs)

  • 297% increase in visitor-to-lead conversion

  • 58% improvement in tour-to-sale conversion

  • 82% increase in lead-to-sale conversion

Even in a premium, low-volume model, EVOX saw high-quality leads flow through a more efficient funnel, driven by smart automation and intelligent nurturing.

Why These Results Matter

  • Operational efficiency: Less manual follow-up, faster conversion

  • Revenue acceleration: More tours and sales per lead

  • Funnel integrity: Prospects guided from click to club through an optimized, AI-enhanced journey

“Antares turns interest into action faster than ever before.”

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Transforming Gym Sales with AI Agents

Ezdihar’s success with Keepme Antares is proof that you can:

  • Convert more gym leads without increasing staff

  • Boost visitor-to-lead conversion with real-time automation

  • Increase tour bookings through a gym tour booking software that works 24/7

  • Reduce cost per acquisition (CPA) while improving the tour-to-sale conversion rate

  • Offer a better member journey with a self-service, AI-powered booking assistant

Ready to See What AI Can Do for Your Clubs?

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