October 28, 2018

Pricing Strategies for Gym Retention

This article explores the ways that pricing strategy can affect customer retention rate in the health and fitness industry, and suggests three ways to improve your membership retention rate by altering the way you price.

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October 25, 2018

Gym Membership Retention: It Matters

The real key to success in the fitness industry is member retention, not attraction. This article answers your big questions surrounding membership retention in the industry, including “What is retention?”, “Why retention?”

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