Blog

29
Dec
Boost Member Retention By Motivating Your Gym Employees

As Kotler stated in his 1994 article, “The key to customer retention is customer...

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12
Dec
NPS: Why it matters, who you should send it to, and how do you read the results?

Understanding why NPS could be helpful to your business when to send it, and how to...

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05
Dec
Which came first, retention or referral?

Getting new member referrals is the holy grail of marketing; you’re turning your...

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28
Nov
Can encouraging your members to use SMART wearables improve your gym retention?

There’s been a massive boom in people using fitness tracking devices, from Google Fit...

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21
Nov
How do changing seasons affect your gym member attendance?

As the seasons change you have an opportunity to keep members active and engaged. To do...

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14
Nov
Do gym membership categories influence retention?

Every gym approaches their membership offering differently, but they way you structure...

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