AI Agents Driving Commercial & Community Growth For Leisure Operators
Antares’ AI agents answer every enquiry, book tours and sign up new members and keep existing members coming back, 24/7. They connect to the systems you already use and support your team, so you can grow participation without extra headcount or a tech overhaul.
Trusted By Leading Public Leisure Operators
How Antares Works
One platform for the whole member journey, with all five agents included.
Win New Members
Nova answers every enquiry online and by SMS, and Clarion answers every call. Tours and memberships get booked, 24/7.
Support Members
Atlas gives members fast answers on bookings, timetables, accounts and opening hours, at any time of day.
Keep Them Active
Ember spots members at risk of leaving early and reaches out with timely, personal check-ins before they cancel.
Get Found Online
Beacon helps your centres show up when people ask AI tools like ChatGPT where to swim, train or join a class.
What Antares Delivers
For Leisure Operators
Every Enquiry Answered, Day Or Night
Antares’ AI agents reply to every prospect the moment they enquire, on web, social, SMS and phone. More of the interest your marketing creates turns into memberships.
- +297% average uplift in visitor-to-lead conversion
- 60% average lead-to-tour booking rate, with no extra media spend
- 24/7/365 cover across every channel
The impact:
A Modern Experience For Every Member
Give prospects and members the fast, personal service people now expect from every brand they deal with.
- Instant replies, any time of day
- Offers matched to each prospect’s interests
- Consistent, high-quality conversations that build community engagement
- Personal check-ins that keep members active and coming back
The impact:
More Capacity For Your Team
Antares handles the high volume of routine enquiries, calls and follow-ups, so your staff can focus on the people in your centres.
- Grow membership sales without adding headcount
- Fill memberships and group classes, even out of hours
- Follow-ups happen automatically, so no prospect is left waiting
- Lapsed members get a timely nudge to return, without adding to your team’s workload
The impact:
Sales Agent Start With Sales, Then Switch On The Rest
Lead with the sales agent, Nova, to reply faster, book more tours and sign up more members, day or night. It also takes pressure off your front desk and sales teams. All five agents are included from day one, so you can switch on the others whenever you’re ready.
AI Search Visibility
Control how AI tools find, describe and recommend your centres, so people get accurate answers before visiting your site.
Call Handling
Answer every call, day or night. Clarion handles questions on prices, classes, opening times and bookings for you.
Member Services
Give members fast answers on accounts, classes, opening hours and service requests, without pulling staff off the floor.
Member Retention
Spot at-risk members early with the Keepme Score and reach out before they cancel, with a save conversation if needed.
You Stay In Control
Antares’ AI agents work within the rules you set. You decide the messaging, the handover points and the overall experience, so every conversation reflects your values.
Total Control
Full Visibility
Complete Flexibility
Live In 20 Days
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Plan:
We agree your rules, tone of voice and handover points, so the agents work to your goals and brand standards.
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Connect:
We connect Antares to your existing systems, including Gladstone and Legend. Your team just provides API access, with less than 5 hours of your time needed in total.
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Test and launch:
We test every journey before any prospect gets a reply, then roll out site by site.
The AI-Enabled Leisure Operator
What AI agents mean for UK public leisure, and how to adopt them well. Written for leisure trust leaders and council heads of service, this white paper covers a phased 90-day adoption roadmap, the governance safeguards to put in place, and real deployment data, including up to a 185% increase in lead-to-tour bookings.
How Coral Leisure Converts More Members At Peak Times
The Challenge
Peak sales events brought Coral Leisure a surge of enquiries. Replying to each one by hand took time, and some ready-to-join prospects dropped off before they signed up.
The Solution
Coral deployed the Antares sales agent, Nova, to answer every enquiry 24/7. Nova resolves questions instantly and sends prospects straight to Coral’s registration platform, giving the team extra sales capacity without adding headcount.
The Results
Interest now turns into sign-ups straight away, at any hour. With fewer steps between enquiry and joining, Coral is growing memberships and member engagement, and every conversation supports its mission in the community.
Join The Leisure Operators Already Growing With Antares
Book a quick chat with our team. We’ll review how you respond to enquiries today, show you where prospects drop off, and map out a simple, step-by-step path to winning and keeping more members.
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No. Antares connects to your existing MMS, CRM or booking system through its API and sits on top of it. There’s no separate database and nothing to replace. It reads the contact and membership data it needs, then writes outcomes like tour bookings and status updates straight back, so your system of record stays exactly that.
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Very little. Your team provides API access to your systems and we handle the rest of the setup. Most operators need less than 5 hours of their own team’s time in total.
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20 days from planning to go-live. That covers connecting your systems, setting up your rules and tone of voice, and testing every journey before any prospect gets a reply.
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A lot. The sales agent, Nova, takes prospects from first enquiry to joining, booking tours, family memberships and group classes. The voice agent, Clarion, does the same by phone. The member services agent, Atlas, handles everyday member questions. The retention agent, Ember, spots members at risk of leaving and helps win them back. And the AI search visibility agent, Beacon, helps more people find your centres in the first place.
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No. Antares supports your team, it doesn’t replace it. It handles the high volume of routine and out-of-hours enquiries and calls, so your staff can focus on tours, sales and the members already in your centres.
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Yes. Antares works across your whole estate, on web, social, SMS and phone. We don’t charge per site or per channel. Pricing is based on the volume of conversations, so you can offer the same 24/7 service everywhere without per-location costs.
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Yes. Antares is compliant with GDPR. Your data stays in your own silo and is never used to train public AI models.
Had my first interactions with Keepme in Gymbox this week and I’m already impressed. Super easy to use, smooth to manage, and it really adds value for the gyms. Excited to explore it more - great system 👌
Very impressed with the service as much as the system. The early metrics are incredibly promising...lead-to-tour at 68% already and almost 50% of tours booked out of hours. Things you love to see!
If you're looking for an AI agent that will be able to optimise your sales process, like booking more appointments and qualifying gym prospects, and that adapts according to your needs, then Antares is really the best!
We knew that on sale day, hesitation can build quickly if people don't get answers straight away. Pete helped by stepping in instantly, making things clear, and guiding customers straight to the app while their intent was still high.
It feels aligned with a shared goal: creating a frictionless, high-quality experience that ultimately strengthens real human connection. It is early, but the future with ‘Vicky’ looks very promising.
"The Keepme team has demonstrated an exceptional level of professionalism throughout our business partnership. Their customer support is unparalleled, always going above and beyond to address any concerns we have."
Our AI sales agent doesn’t just handle enquiries; it actively books tours and feeds that information straight into our management software. This allows our sales team to follow up with fully informed context and no manual input.
It’s been exciting to see ‘Vicky’ embody who we are as a brand and represent us so naturally. It’s gratifying to watch how seamlessly Antares communicates availability and schedules tours in a way that reflects our standards.
"The hyper sense of connection we now have with our members is a testament to the Keepme team's dedication to improving our business. Overall, I highly recommend Keepme to anyone looking for a top-notch different fitness management solution."