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Driving Commercial & Community Growth For Leisure Operators
Antares provides the AI-driven infrastructure Community Leisure Organisations need to scale community engagement. By integrating seamlessly into your tech stack, our AI Sales Agents work 24/7 to increase participation in your memberships. Driving wellbeing in the community through automated growth without the need for extra headcount or tech upheaval.
Trusted by Public Leisure Operators Across The UK & Ireland
Helping Leisure Organisations
Overcome Community Engagement Challenges
Maximise Participation, Minimise Costs
Antares acts as a high-velocity conversion layer for your existing digital traffic. By meeting 100% of prospects the moment they enquire, the AI eliminates the "response gap," ensuring your marketing spend translates directly into memberships rather than lost leads.
- +297% visitor-to-lead conversion uplifts on average.
- 60% average lead-to-tour booking rate without extra media spend.
- 24/7/365 multi-channel coverage ensuring no enquiry is ever missed.
The impact:
AI-Driven Competitive Advantage
Outpace the private sector by leveraging the same high-responsiveness tech used by premium brands. Antares ensures your facilities offer a modern, digital-first service level that sets you apart from competitors.
- 24/7 AI Sales Agents provide the instant response times today’s consumers expect.
- Data-driven preferences used to deliver timely, unique offerings to every prospect.
- Enhanced community engagement through consistent, high-quality agent interactions.
The impact:
Expand Your Reach, Not Your Payroll
Scale your membership sales through automation rather than recruitment. Antares acts as a tireless digital sales force, handling the high-volume, repetitive outreach that bogs teams down, allowing your human staff to focus on the members inside your centres.
- Scale membership sales exponentially at a fraction of the cost of new staff.
- Increase participation in your memberships and group classes while your team sleeps.
- Automate repetitive nurturing and follow-ups to keep your sales funnel moving.
The impact:
Total Governance:
Your Community, Your Rules
Antares operates within the strict boundaries you define. You maintain full authority over the messaging, escalation rules, and the overall experience, ensuring the AI always aligns with your values.
Total Control
Full Visibility
Complete Flexibility
From Setup To Impact In 20 Days
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Strategy & Alignment:
We define your "Box of Authority" guardrails, ensuring the AI’s logic aligns perfectly with your specific community engagement objectives and brand standards.
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Integration & Training:
Our team manages the bi-directional sync between Antares and your existing stack, including Gladstone or Legend, to help increase participation in your memberships.
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Validation & Launch:
We execute rigorous stress testing before live deployment, ensuring your Community Leisure Organisation is primed to drive commercial growth and wellbeing in the community.
Your Competitive Edge
In this executive briefing, Ian Mullane explores why treating AI as core infrastructure is the most effective way for Community Leisure Organisations to increase participation and deliver instant community engagement.
Download the guide today to also gain access to our 10-day AI Agent Implementation Course.
Scaling High-Velocity Conversion At Coral Leisure
The Challenge
Coral Leisure, a leading Community Leisure Organisation, hit a conversion ceiling during peak sales events. Manual response times couldn't match high-velocity demand, creating digital friction that stalled community engagement and lost high-intent prospects at the final hurdle.
The Solution
They deployed an Antares AI agent to serve as a 24/7 conversion engine. By instantly resolving enquiries and routing prospects directly to the registration platform, the agent helped increase participation in memberships, effectively scaling their digital sales force without adding to the payroll.
The Results
This automated, frictionless journey turned interest into immediate action. By eliminating technical barriers to entry, Coral Leisure drove significant commercial growth and member engagement, ensuring every automated interaction supported their mission.
Join Top Public Leisure Operators Transforming Conversion With Antares
Book a quick discovery chat with Jon Dickson to see where potential members are quietly trailing off. We’ll audit your current response process, pinpoint the gaps in your journey, and map out a safe, step-by-step path to increase participation in your memberships.
Works With - Not Instead Of - Your Current Stack
Antares layers into your existing tech to drive community engagement and wellbeing in the community. We help Leisure Operators increase participation in memberships without a total system overhaul.
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Antares is built for seamless interoperability. We sync with platforms like Gladstone, Legend, and your existing CRM via API. This allows you to add a high-performance conversion layer to your stack without a costly system overhaul, ensuring your data remains accurate and actionable.
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Our structured roadmap takes you from logic mapping to live deployment in 20 days. This includes system integration, data ingestion, and rigorous stress testing to ensure the platform is fully optimised to increase participation in your memberships from day one.
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Yes. The system is architected to drive specific commercial outcomes. It can guide prospects through the entire funnel, from initial interest to booking tours and even assisting with family memberships and group class sign-ups, ensuring a frictionless journey to participation.
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Not at all. Antares is designed to support your team, not replace it. By handling high-volume, repetitive digital enquiries 24/7, the AI frees up your staff to focus on high-value interactions and fostering wellbeing in the community for the members already inside your centres.
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Yes. Antares is built for scale across your entire estate. We do not charge per site or communication channel; instead, pricing is based purely on the volume of conversations the agent handles. This allows Community Leisure Organisations to maintain a consistent, 24/7 presence across web, social, and SMS to increase participation in your memberships without per-location cost barriers.
Used By Leading Leisure Operators Across The UK & Ireland
In just three months Antares has had almost 60,000 conversations and about 450 tours booked out of hours. It's been a massive assistance to all MCs...we've got more leads and we're walking into more appointments. It's a no-brainer! Who wouldn't want that?
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With Antares, the alignment across our systems provides a level of clarity and consistency that has been difficult to achieve in the past.
The early results from our Antares deployment have been outstanding - a 185% increase in lead-to-tour bookings, paired with a 16% uplift in tour attendance. Together, that’s helped drive a 49% improvement in our tour-to-sale conversions. And all of this was achieved without any other major changes or investments.
Had my first interactions with Keepme in Gymbox this week and I’m already impressed. Super easy to use, smooth to manage, and it really adds value for the gyms. Excited to explore it more - great system 👌
Very impressed with the service as much as the system. The early metrics are incredibly promising...lead-to-tour at 68% already and almost 50% of tours booked out of hours. Things you love to see!
"It's already our most productive Membership Consultant!"
Integrating Antares into our business was a game-changer. It allowed us to instantly engage with leads, answer their inquiries, and even schedule visits seamlessly.
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Our AI sales agent doesn’t just handle enquiries; it actively books tours and feeds that information straight into our management software. This allows our sales team to follow up with fully informed context and no manual input.
If you're looking for an AI agent that will be able to optimise your sales process, like booking more appointments and qualifying gym prospects, and that adapts according to your needs, then Antares is really the best!
"The hyper sense of connection we now have with our members is a testament to the Keepme team's dedication to improving our business. Overall, I highly recommend Keepme to anyone looking for a top-notch different fitness management solution."
"Keepme is essential to making contact with our prospects and getting them into the gym. We can't close a sale if someone walks in, walks out, and never comes back. Keepme makes it possible to reach out to those people again, and it's also essential to creating memberships as well. Overall great experience, can't imagine how we'd operate without it."
With the help and guidance from the Keepme crew we are happy to say our AI Agent – 'Pete' is now live and helping customers daily. Our agent is helping improve our customer care, retention, marketing and general PR.
As the industry evolves, we will need to continue to evolve, and we believe Keepme will continue to help us to do just that. The biggest thing for us has been the support and guidance through the Antares set up and onboarding process. No two businesses are the same and our set up is a little more complex in that we manage a range of leisure facilities all across Ireland. None of this was ever a problem though.
"It was really easy for the team to get up and running on Keepme with minimal instruction."
It feels aligned with a shared goal: creating a frictionless, high-quality experience that ultimately strengthens real human connection. It is early, but the future with ‘Vicky’ looks very promising.
Using Antares not only accelerates our lead response time but also optimizes our entire acquisition funnel, turning interest into action faster than ever before.
"The Keepme team has demonstrated an exceptional level of professionalism throughout our business partnership. Their customer support is unparalleled, always going above and beyond to address any concerns we have."
It’s been exciting to see ‘Vicky’ embody who we are as a brand and represent us so naturally. It’s gratifying to watch how seamlessly Antares communicates availability and schedules tours in a way that reflects our standards.
I’ve led many complex initiatives on behalf of our brand, and Antares has been one of the most ambitious and enjoyable deployments.
The results we’re seeing are a clear reflection of what’s possible when the right technology meets a team committed to innovation and delivering exceptional experiences. Partnering with Keepme was a strategic decision, and it’s already proving to be the right one.
With Antares we’re seeing early wins in saved time, improved follow-up consistency, and a smoother experience for the customer.